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Hospital Branding
Grand Bishoftu General Hospital
A bold, regional hospital identity for one of Bishoftu's largest general hospitals.
BrandingHospitalRegionalSignage
About the project
Grand Bishoftu General Hospital needed a brand that could anchor the hospital's presence as a major regional healthcare provider. We delivered a comprehensive brand system - logo, identity guidelines, signage strategy, internal wayfinding, marketing collateral, and a digital identity for web and social. The brand carries weight and authority while remaining accessible to the community it serves.
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